Monday, March 23, 2015

iOS, Android, and Web traffic- Same old, same old

iOS, Android, and Web traffic: Same old, same old
The big reason, the ad company surmises, is that two quick tablet releases on Apple's part (the third- and fourth-generation models), helped grow the company's share."This data may also suggest that users largely don't switch between different OSes when they upgrade their device," Chitika wrote in a post announcing the results. "Should this be true, manufacturers of Android devices are competing more with each other for customers, while Apple is in little danger of having its user base dwindle."The analysis comes just behind a pair of reports last week highlighting the changing landscape of market share between the two tech giants. The latest, from ComScore, showed Apple gaining on rivals -- including Samsung -- for cell phone market share in the U.S., topping LG for the first time. Even so, a report from ABI Research just days before said Apple's in trouble when it comes to tablets -- the company saw a 14 percent decline in tablet market share from the previous quarter, falling to its lowest level since the first iPad debuted in 2010.Updated at 12:58 p.m. PT to clarify that the Chikita study only examined U.S. and Canadian Web traffic.


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